Prologue to the Coaches Blog

Welcome to the Hixon Fitness & Athletics Coaches Blog! Going forward in 2021, our fitness professionals will be publishing blogs intermittently to provide our followers with relevant fitness information pulled from credible sources. Ultimately we hope to answer questions that you may have, or didn’t know you had, through easily digestible articles from the coaches you know and love!

This installment will just be a little about who we are, what we do, the mission we adopted, and how we serve our members one fitness goal at a time.

We are a family owned and operated gym, owned by a day one NB local. Born and raised in NBTX, I always had a vision for the kind of fitness experience I would like to provide my community with. After 13 years in the Fitness industry, and serving in numerous leadership roles for boutiques and large corporate facilities alike, Hixon Fitness & Athletics was finally formed. Since then we have helped over 300 members (and counting!) set out on their fitness journey with the right tools for the job. We are located in the Parkview shopping center off of 725 and County Line Rd! We are open 24/7, 365 days a year.

Hixon Fitness & Athletics was formed officially in late 2020. Our mission is simple; “to make fitness accessible to everyone, and provide result delivering programs custom to your goal.” This was an ambitious undertaking considering we opened our doors with a nationwide 25% capacity limit and active mask mandate at the height of the Covid-19 pandemic. We put our thinking caps on and created a unique approach to delivering fitness programs to our clients by providing interactive technology integrations. We launched the Hixon Fitness mobile training application in late October 2020 on the Google Play Store and the App store! Since then we have seen our members take full advantage of the Fitbit and Apple Health integrations, and the MyFitnessPal integration that allows our members to track their foods and daily activities in tandem with the goals provided for them by our training team.

Accuracy in our fitness goal recommendations is key when working with a diverse member base! Hixon Fitness & Athletics is the only stop in New Braunfels where you can receive a 3D Body composition scan. Our Styku scale provides us with a clinical approach to breaking down body composition measurements, and giving the member an easy to read report that can be delivered direct to their email. Styku is a visual tool that produces a 3 dimensional scan of the client with DEXA level accuracy (98.8% integrity) and also creats a 3D digital model of our client with circumference measurements accurate to 2mm. The visual aspect of Styku creates an honest conversation between a client and a trainer, and typically leads to our team gaining more understanding of exactly what a member is hoping to achieve in their fitness journey. Results are what matter at the end of the day, and we need all of the puzzle pieces available to deliver results effectively.

Movement. Fuel. Mindset. Our fitness mantra incorporates what we feel are the “big 3” elements in a fitness program that will reshape not only your body, but also your habits. We provide a state of the art facility featuring Olympic lifting platforms, Rogue Ohio barbells, Matrix brand strength machines and functional trainers, a full line up of Matrix cardio machines, a dumbbell line up of 5lb - 100lbs, and all sorts of other little goodies for your training and mobility needs.

Have questions on how to use the equipment? We encourage you to tag in one of our personal trainers to show you the ropes!

We have come out swinging in 2021, bringing in new staff members with a variety of specialties, new affiliations and retail products, new classes, and more to come as the year just started! We are so excited to serve our community with top notch fitness services from the best fitness professionals around. We encourage you to stop in and see what we offer and how we can help you reach your fitness goals! I personally am confident that we provide everything you would need to take your fitness to the next level.

In health,

Jake Hixon